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What is #GivingTuesday?

As the holiday season quickly approaches, many people begin to slow down and think about what they are grateful for. For us, it is the unwavering support of the Tucson community that makes our program possible and ultimately changes the lives of hundreds of our children each year.

In this spirit, Big Brothers Big Sisters would like to spotlight Giving Tuesday, a relatively new movement founded in response to what some would consider to be the excessive commercialization and consumerism of the holiday season.

With the advent of Black Friday and its digital counterpart, Cyber Monday, the period between Thanksgiving and Christmas has morphed into what can feel like a never-ending shopping spree. In response to this, the 92nd Street Young Men’s and Young Women’s Hebrew Association (YM-YWHA) and the United Nations Foundation developed the idea of Giving Tuesday as a national day of giving following the biggest sales of the year.

In the words of the organizers, “#GivingTuesday connects diverse groups of individuals, communities, and organizations around the world for one common purpose: to celebrate and encourage giving”. Since its inception in 2012, Giving Tuesday has garnered remarkable support and achieved its vision, becoming a global movement with over 30,000 organizations engaged worldwide.

This year, you too can take advantage in Giving Tuesday by donating to Big Brothers Big Sisters of Tucson on December 1st, 2015. Any and all contributions make a huge difference in the lives of countless boys and girls in the Tucson community. We are very thankful to be serving this community and are proud of the support and generosity Tucson gives us every day.

If you are interested in donating to Big Brothers Big Sisters Tucson at any time, please visit our website here.

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